Provide clarity for complex usage rights associated with assets. OpenText Media Management(OTMM) now integrates with FADEL Rights Cloud through the FADEL - OTMM Connector.
Talent, usage, and rights restrictions can be complicated: where an asset can be used, when can an asset be used, and how can an asset be used, etc. The situation becomes more complicated when multiple agreements are applied to different elements within a digital asset. To provide clarity for complex usage rights associated with assets, OpenText Media Management now integrates with FADEL Rights Cloud through the FADEL - OTMM Connector.
Clearly see the rights associated with an asset.
Apply contract agreements to assets and regulate asset use.
Request usage exceptions for assets from the legal department in a formal workflow.
Expand the rights and talent management capabilities within OTMM.
From creative to delivery, Rights Cloud gives you the “rights” answer, on-demand.
Rights Cloud by FADEL allows marketers and advertisers to easily capture and manage agreements and rights for models, photographers, and other rights holders – eliminating the dependency on business affairs and ensuring rights are no longer subject to interpretation. The solution allows you to check content rights in real-time, giving you at-a-glance visibility into Terms of Use from directly within your creative, distribution, or asset/content management platform.
With Rights Cloud, creatives, brand managers, and advertisers gain a powerful ad tech tool that significantly improves speed to market, maximizes investments, and protects the brand.
Rights Cloud supports digital asset rights management as a standalone solution, or you can integrate with your DAM, MAM, CMS, or 3rd party rights management system.
Rights Cloud enables companies to:
Speed Ad Production and Distribution:
Gain a simple, at-a-glance confirmation of which asset – print, digital, video, and talent – can be used when, where, and how.
Make Your Investments Count:
Cut cost with increased efficiencies and the ability to assess all creative inventory for optimum content reuse.
Protect Brand Equity:
Safeguard your brand from non-compliant content use that can cost millions in penalties, campaign rework, and negative PR.
Want to learn more about the Fadel Rights Cloud Connector?
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